Power, wealth, fame.
If you apply Roger's achievements to the M3:
- Zoro set out to be the strongest;
- Luffy set out to be the freest man on the sea (and therefore the more notorious);
- which would leave Sanji with "wealth", which really isn't something he is known for (that's more Nami's thing) unless gaining control of Germa or discovering the All Blue had an economic side to it we're not yet aware of.
If you apply Roger's achievements to the M3:
- Zoro set out to be the strongest;
- Luffy set out to be the freest man on the sea (and therefore the more notorious);
- which would leave Sanji with "wealth", which really isn't something he is known for (that's more Nami's thing) unless gaining control of Germa or discovering the All Blue had an economic side to it we're not yet aware of.

